FEEL YOUR SKIN. VISUALLY IMPAIRED INSPIRED.
Skincare redefined with tactile indicators for the visually impaired. Bask focuses on the feel of your skin rather than the look, because we’re passionate about feeling beautiful. Blindness is a spectrum, so we made sure to consider everything for everyone. Don’t let your ability to see get in the way of your morning routine.
BRANDING IDENTITY
UX/UI DESIGN
PACKAGING SOLUTION
COPYWRITING
LINGUISTICS
WEBSITE DESIGN
ADVERTISING
BRAILLE INCORPORATION
Embedding braille into the design was extremely important to communicate with those who are visually impaired.
The skincare and beauty industry neglect those with visually impairment and Bask directly addresses those concerns.
TACTILE COMMUNICATORS
Bask uses these shapes to communicate
order of use
application style
scent